The combination of technological, organizational, and societal change constitutes a highly dynamic and complex research setting for Digital Journalism Studies, calling for process-oriented and inclusive research perspectives. At the same time, journalistic organizations have to generate sustainable innovativeness and creativity to remain relevant in these times of change. Action research offers a framework for research collaborations between scholars and practitioners, generating holistic and solution-oriented outcomes of value for science and practice. With the clear intention to induce change, action research starts with the reflection on practice with a view to improving it. This article argues for more action research in Digital Journalism Studies, elaborating on the opportunities for science and practice. A current action research project in Switzerland is introduced and evaluated to give an impression of this research culture. The remaining challenges derived from experiences in this project are also discussed.

KEYWORDS    Action Research; Innovation; Digital Journalism; Participatory; Practice; Relevance Gap; Research Methods